The Deep Dive

Custom Brand Design.

Before the colors, the fonts, the logo—there’s meaning. Strategy. Soul. Custom Brand Design brings your vision to life with intention, crafting visuals that not only look beautiful, but feel aligned, rooted, and ready to connect.

Your Custom Brand Plan

01

BASE BRAND PACKAGE

Option 1 or 2
from below

+

02

ADD-ON PACKAGES

Print collateral, signage, or social templates as needed

+

03

WEBSITE PACKAGE

An optional Squarespace website for a cohesive digital presence

OPTION 1

Mini Brand Package

I’ll update your existing brand to give it a more polished look, giving you a more solid foundation to build your other marketing materials around. Or, we’ll work together to create the logo idea you’re envisioning for your brand and compliment it with some crucial supporting brand assets.

  • Proprietary Brand Questionnaire

  • Mood Board

  • Logo with Primary & Secondary Logo Variations

  • Brand Color Palette

  • Canva Font Pairing Selections

  • All final files delivered in all applicable file formats and color versions with full usage rights

$1,299

Brand Foundations Package

OPTION 2

A completely fresh, custom Brand Design backed by a solid strategy, with all the Brand essentials you’ll need to carry your look and feel through to your primary audience touch points for consistency and brand familiarity.

  • Image Style / Photo Direction

  • Curated library of 8-12 open source brand stock images

  • Library of 3-4 Supporting Graphic Elements (Pattern, Texture, Illustrations, Backgrounds)

  • Double-Sided Business Card Design

  • 3 launch graphics to showcase your new brand

  • One-Sheet Brand Guide

  • All final files delivered in all applicable file formats and color versions with full usage rights

  • Access to the Canva Without the Chaos Kit to simplify on-brand content creation for small businesses and entrepreneurs

Starting at $2,450

  • Proprietary Brand Questionnaire

  • One-Hour Brand Strategy Workshop

  • Audience & Competitor Research

  • Your Ideal Client

  • Vision Statement

  • Brand Voice & Tone

  • Messaging & Platform Strategy

  • Logo Design (Primary, secondary, and brand mark)

  • Color Palette

  • Canva Font Pairing Selections

A Peek into the Brand Foundations Process

CLARITY & CONNECTION

01

We start with a call to get grounded in your goals and vision. This is where we explore where you are, where you're headed, and what your brand needs to truly support that journey.

VISION & DIRECTION

02

Through a thoughtful brand strategy workshop, we’ll unearth the heart of your brand and decide on the creative direction your visuals will take.

DESIGN & REFINEMENT

03

I’ll bring your brand to life—starting with your logo suite, color palette, and type selections. We’ll review everything together, and you’ll have space to offer feedback so we can fine-tune until it feels just right.

BRAND IN ACTION

04

If you've booked additional design support (like templates, a website, or other assets), this is where we begin applying your new visual identity for a seamless, polished presence across all platforms.

LAUNCH & LIBERATION

05

You’ll receive all final files, a one-sheet brand guide, and a step-by-step Next Steps packet to help you launch with clarity and confidence. Your brand is no longer just a vision—it’s a living, breathing expression of your purpose.

BOOK YOUR DISCOVERY CALL

ADD-ON PACKAGES

The Stationery Suite

  • Bifold (four page) Brochure or Leave-Behind

  • Letterhead & Envelope Design

  • Double-sided Business Card Design OR additional Print Collateral Piece of Your Choosing (Poster, Flyer, Shelf Tags, etc)

  • $650

The Socials Pack

  • Facebook + LinkedIn Cover Photos

  • Instagram Profile Pic & Story Highlight Covers

  • 3 Static Post Templates

  • 3 Additional Canva Templates of your choice

  • Canva Brand Hub Setup

$799

Swag & Signs Bundle

  • One (1) T-shirt Design (or design for a different promo item)

  • Three (3) Sign/Display/Wall mural designs (or combo of the 3) for a physical space or display


    *These are full custom designs, not just your logo slapped on a shirt or a banner display

Starting at $1,499

Depending on Scope of work

WEBSITE PACKAGES

Basic Squarespace Website Design

  • Set-up of NEW Squarespace Website, or Redesign of Existing Squarespace site

  • Custom Home Page Design

  • 2 Additional Informational Pages

  • Contact Form

  • Mobile Optimized

  • 1 Hour Follow-Up Session Guiding You on How to Update Your Site

  • Editing/tweaking of your website headings and copy to match your brand voice and tone 

  • Starting at $2,500

Complex Squarespace Website Design

  • Migration of Existing Website Content to Squarespace from another platform (Wordpress, Wix, etc), and domain connection setup

  • Custom Home Page

  • 3-4 Additional informational Pages

  • Contact Form / Booking Page

  • E-commerce OR Sales Page (Funnel Page)

  • 1-2 Page Lead Magnet Design

  • Mobile Optimized

  • 1 Hour Follow-Up Session Guiding You on How to Update Your Site

  • Editing/tweaking of your website headings and copy to match your brand voice and tone 

  • Ranging from $3,500 - $7,000

ONE-PAGE Squarespace Website Design

  • Website Content Strategy Session

  • Strategic, Scrollable Website Page with Targeted Navigation

  • Crafting of Headings & Copy That Match Your Brand Voice

  • Mobile Optimization

  • Contact Form

  • 1-Hour Follow-Up Session (Guiding You on How to Make Future Updates)

$1,999

There are a lot of Branding Agencies out there, and it’s a real investment, so it can be overwhelming trying to make the right choice for your business.

See what makes LifeWellBranded different, and what you can expect when we work together.

THE LWB PROMISE

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